Customer story · Rigi
How Rigi grew users 10x with gamification.
Rigi is an all-in-one platform for content creators and influencers to monetise, manage and grow their community. Flyy helped Rigi grow its users 10x over 10 months.
The problem
Paid community building isn't a cakewalk.
Rigi helps creators make pay-to-view content — courses, webinars and communities on platforms like WhatsApp and Telegram. In April 2022, Rigi decided to scale customer acquisition, retention and engagement: more members joining channels, coming back to the app, engaging and buying subscriptions — and creators growing their community subscriptions.
- Increase community member count
- Boost DAU and engagement
- Increase the number of subscriptions sold
1 · Referral program
Members bring members, for 100 Rigi Coins each.
200%
increase in referral link clicks
6x
increase in sign-ups
4x
increase in app installs
Rigi launched Flyy's refer-and-earn campaign within 7 days of starting.
2 · Daily check-in
Check in daily, win Rigi Coin scratch cards.
59%
increase in daily check-in participants
5 lakh+
scratch cards won
3 · Leaderboard
Creators level up for real prizes.
Creators gain XP by completing challenges, ranking up on the leaderboard and winning prizes such as a Singapore trip, mobile phones, speakers or a gold coin.
Campaign screens
“We have been using Flyy for almost a year for gamification and referral program features. Working with Venkatesh, Manjeet, and Naveen has been wonderful; they respond quickly to any issues or requests that are made.”
“In general, the product is simple to use, and any modifications made to it are instantly reflected on our platform, saving us a lot of engineering effort.”
Swapnil Saurav
Co-Founder & CEO, Rigi
Add game mechanics to your app this week.
Referrals, loyalty, streaks, scratch cards and quizzes on one SDK, with rewards delivered straight to your users' wallets.
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